Announcing the Arrival of Farrah Abraham Pleasure Products

The newest range to be added to the Nice ‘n’ Naughty website is the Farrah Abraham Branded Pleasure Collection from Topco Sales.

Farrah Abraham Shows Off Her Blowup Doll

Farrah Abraham Shows Off Her Blowup Doll

Topco and Farrah worked together to create and brand specific products to fulfil the demand of her ever growing fan base. The range includes vibrators, an inflatable doll and specially moulded sex toys.

The reality TV personality and sex tape star, started on MTV’s “Teen Mom,” and has gone onto become an author and entrepreneur and was recently seen in the Celebrity Big Brother House.

You can buy the Farrah Abraham Branded Pleasure Products now from our website.

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New Designs From Sukrew

Nice ‘n’ Naughty were excited to exclusively launch two designs from Sukrew this month. Kingsley has been working hard to bring new exciting colour options for the autumn and has succeeded with two styles that have social media buzzing.

The Boysenberry range features a striking purple with contrasting black detail which has been a hit with both customers and Nice ‘n’ Naughty staff alike.

Marshall Arkley and Stuart Hatton in Boysenberry

Marshall Arkley and Stuart Hatton in Boysenberry

The second range features a beautiful cobalt hue with complementary white detail for a more subtle look.

The Highlands of bonny Scotland

Cobalt in the Highlands of bonny Scotland

As always Sukrew work to the highest standards to bring you quality underwear in creative styles. The Sukrew range of men’s underwear can be found in our 11 stores nationwide and online here priced at £19.99.

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Nice ‘n’ Naughty join forces with E-Stim Systems

ElectroSex has been a part of the UK adult industry for many years and Nice ‘n’ Naughty have been at the forefront in providing these products to their customers.


E-Stim-Systems with their ETO award for Best Fetish Product Distributor

Following on from E-Stim’s recent win at ETO, receiving Best Fetish Product Distributor, they have joined forces with the multi-award winning Nice ‘n’ Naughty.

Nice ‘n’ Naughty strive to provide the customer with the best retail and online experience and it was the perfect choice for the company to join with a fellow ETO award-winner to bring the E-Stim range within their stores, sitting alongside many other award-winning brands.

Philip Charter-Price, Senior Manager for Nice ‘n’ Naughty Brighton – one of the 5 stores currently stocking E-Stim and winner of the coveted ETO Best Individual Store in 2012, said “We’re happy to be working with E-Stim.  Their products sit well in store and complement our current ranges. I know the stores that currently stock the range are very excited to be working with E-Stim”.

E-Stim display in Nice 'n' Naughty Chester store

E-Stim display in Nice ‘n’ Naughty Chester store

Mick Clarke, Sales Director for E-Stim Systems, said “We are very pleased to be working with Nice ‘n’ Naughty, as a company who have a great reputation within the industry, they were an ideal choice for us as we look to branch out more into the retail market.”

Nice n’ Naughty, who recently celebrated their 16th year within the UK market, pride themselves on giving the best customer service and with products from the ElectroSex range the stores have the advantage of allowing customers to experience the sensation first hand via demonstration units in store.

The E-Stim range is currently available from the Nice ‘n’ Naughty stores located in Brighton, Bristol, Chester, Leeds and Warrington, and is also available online here.

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Nice ’n ’Naughty Rock the High Street with Motörhead – The Official Pleasure Collection

Nice ’n’ Naughty, the multi-award winning chain, are bringing rock to the high street across the UK in the form of the Motörhead Official Pleasure Collection.

That’s right, with all the buzz around Lemmy and the boys at the moment, they have now put their name to a range of pleasure toys, all decorated with the band’s iconic logos and branding.


Motörhead are currently celebrating 40 years in the music industry with both a new album and tour. With a song called Vibrator on their debut album, it seemed inevitable that they would release a range of vibes one day!

The range consists of two bullets and two classic torpedo vibes, and are named after their hits Ace of Spades and Overkill. The black and silver vibrators are sure to rock your world with a power that can only be expected from the ‘loudest band on earth’.

The new Motörhead line up

The new Motörhead line up

Senior Manager of Nice ’n’ Naughty, Philip Charter-Price said: “You don’t have to be a rock fan to appreciate what Motörhead have brought to the music industry, and equally, these vibes have the style and distinction to rock anyone’s world, be them fans of Motörhead or the Spice Girls.”

Motörhead – The Official Pleasure Collection will be available in all 11 Nice ’n’ Naughty stores and via the website. Look out for some heavy metal that will ensure an Overnight Sensation and guarantee some Aftershock to your Orgasmatron in a Nice ’n’ Naughty near you.

Buy your Motörhead bullets from Nice ‘n’ Naughty online or select a store near you

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Nice ‘n’ Naughty Awarded the Investors in People Standard

Back in March 2005, Nice ‘n’ Naughty were accredited with the Investors in People standard.

This accreditation is based on an assessment of the whole company which is measured against a framework of 10 objectives. Staff members of Nice ‘n’ Naughty are interviewed and asked about their role and how they are valued within in the company.

To remain an accredited company Nice ‘n’ Naughty are reassessed against the framework every 3 years and are very proud to have been awarded the Investors in People Standard again for 2015.

The awards are proudly displayed in each Nice ‘n’ Naughty branch

Nice ‘n’ Naughty have been at the forefront of the adult retail industry for the past 16 years with a chain of 11 multi award winning licensed adult stores across the UK and a website –

We pride ourselves on the core essentials of retail ensuring we have knowledgeable, friendly staff that create a relaxed environment and offer first class customer service.

This experience can only be achieved when a company, such as Nice ‘n’ Naughty, makes an investment in all of the staff that they employ regardless of their title, the hours they work or the location they work in. This continued commitment to the Nice ‘n’ Naughty team we feel has been an integral part of the foundation that continues to contribute to our success.

Trish Murray, Retail Operations Manager, quotes “Over the past few years, the challenges for all businesses nationwide to succeed, has been greater than ever and we are  very proud of the fact that Nice ‘n’ Naughty and its staff have ridden the waves of the recession and come out the other side. This is down to the commitment shown by the team and the customer service that is offered to all our customers.”

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Welcome our new guest blogger

The Nice ‘n’ Naughty blog has the great honour of introducing Debbie; our new guest blogger. Debbie will be giving us an insight into her life as a cross dresser in her special blog posts.

In her first post Debbie tells us about her life so far and shares her feelings on aspects of cross dressing and society’s perspective.

Please read, enjoy and comment.




This is my story, and mine alone. How I arrived at where I am, which, incidentally, is a state of huge contentment and satisfaction, is a route partly decided by myself and partly dictated by fate. It is not necessarily a ‘route map’ for others to follow. So, and with that important disclaimer clearly stated, let me start by telling you where I am.

My name is Debbie Smith, and I am hardly in the first flush of youth (70 approaches with a frightening speed) but, and very happily for me, neither feel, nor conduct myself as most of such advanced years would normally do, but in that respect I recognise I have been fortunate health-wise. I live mostly, but by no means all the time, as a woman. For those who set such standards I might be classed as 24/6 rather than 24/7.  For all my confidence I retain also a realisation that there are some lingering areas of my former life where Debbie would be an inappropriate presence. This is not in any way to betray my adopted life-style and I must confess, by way of a footnote, to being extraordinarily irritated by those who suggest that I am not being honest with myself. There are no such rules for those who share this community.  We can only be guided by our own feelings and judgements,  that is of course how we find ourselves in our various current situations anyway.

I live in splendid isolation in the north of England and have done so for some 7 years now following my divorce after a 36-year long marriage. I have no plans to embark on any form of long-term relationship and I am committed to living out my life without the undoubted benefits of such an association. This is not to suggest that I am in any way lonely or isolated: I am neither, and enjoy a circle of dear friends with whom I can share so much. As for other matters, I am not on hormones and would not at my age consider surgery; were I younger my view might different. But this troubles me not and I remain happy (an understatement by the way) with my situation.

So, when did it all begin? The point is peculiarly clear in my mind, and has never left me. I was 9 and in my final year at infant school. I had always enjoyed reading and was, not to sound precocious (because I wasn’t), working through a book about Hercules and his labours and atonements for his various misdemeanours. Apart from his twelve labours he had also serve as a maid, dressed in women’s clothes, for a year to one of the goddesses. Now at such a tender age one is not aware of sexual feelings or emotions – at least I wasn’t – but this struck me like a thunderbolt and although I did not know why (actually I still don’t over 60 years later!) could not get it out of my mind, or rid myself of the strange but lovely feeling that overtook me at that moment. I remained haunted by that image for years following, right through puberty and beyond.

Of course at 9 one does not know how to respond to such tumultuous feelings and it was another year or so before I experimented in ‘dressing’.  Having no sisters, it was inevitably my mother’s wardrobe that attracted my attention. Fortunately my mother worked so I could sneak home at lunch time from school and try her things on. I shudder to think how I must have looked, but it met an important need for me and, interestingly, one that never caused me any sense of guilt or anxiety; a happy state of affairs that persists.

The following years can be dealt with briefly and were, in retrospect, less satisfactory. As a university student living away from home, I had opportunities that had been previously denied me, and I took such advantages of the situation as I could. It was however, in that pre World-wide Web age, a solitary existence. I was sure I was not the only person who felt as I did, but had no means of making contact with others. After leaving university I then got married to a girl I met as a student, and embarked on a period of self-imposed quiescence in terms of dressing.  Occasional and snatched forays into my wife’s wardrobe were so unsatisfying that I all but buried my desires, needs, ambitions – call them what you will – and occupied myself in what I thought was living. But our capacity for self-delusion knows no bounds, as I realised following my divorce. At the time I thought, if indeed I reflected upon it all, that the breakdown of my marriage had nothing to do with my suppressed ambitions. It is only, looking back over a few years that I recognise that it probably had a great deal to do with it. Psychologists often suggest that most of our decisions are based on sub-conscious activities of which we recognise so little: I would not, in the light of my own retrospective view, refute that argument. I now see that there was a turmoil in my heart that I refused to express or even acknowledge. I had anaethestised myself to all such deeper feelings.

Following my divorce I found myself with the opportunity of exploring my need to dress. I embarked upon this, what turned out to an adventure, with little suspicion of where it would lead me. Indeed, following such a long period of inactivity I had only limited ambitions and fewer expectations. But it was an already open emotional door that needed only to be pushed; and pushed it was to lead me into what I can only describe as a ‘garden of lights’. Now let me be clear, I refer not to sexual delights, but to intensely personal and wondrously fulfilling emotions of a different nature. Unfettered any longer by the social conventions of marriage and ‘normal’ behaviour (will someone tell me exactly what that is?) I found myself; and I mean that quite literally.

As time passed and my skills in dressing, making up and generally conducting myself on my new feminine role I realised that this was no imagined passion, no fanciful or ultimately ill-founded or self-deluding fantasy: this really was me! I can express it no more simply nor honestly. I had always, since that first awakening of my needs so many years ago, been dimly aware, though hardly recognised, that I had a strong feminine side to my nature, and now it could flower into something of genuine – dare I say it? – beauty, but beautiful in the sense of it being something to celebrate and no longer bury, shy away from or ignore.

In this respect I fully recognise the huge good fortune I enjoy.  It has been, I do not deny, a long and sometimes painful journey to reach where I am today, but I am lucky that opportunity has granted me this accomplishment. For so many it is not so. But why, I have to ask myself, did I not realise sooner my true self? In my view, for what it’s worth, we are all, in part at least, products of the societies in which we live and are brought up. We absorb, like it or not, realise it or not, the values, conventions, hopes, fears, and anxieties of our social environment, from our families, schools, media and everyday experiences. Hence, I got married when I should not have done. I did it because it was expected of me. I neglected my feminine side because it was not, especially in my youth of 50s and 60s, in any way acceptable. I assumed a persona that was not mine, but was what was expected of me. So many do that, and so many must lead lives of unrealised frustration and stress; and I hope I do not sound condescending when I write that. I recall the oft-quoted line from the feminist philosopher Simone de Beauvoir that women are not born but made [by society]. How right she was, but it applies also, to some extent, to men. In this respect, despite the ills that beset western Europe in the early 21st century, we must all embrace the degree to which alternative life styles and views are not only tolerated but also welcomed., at least in some quarters. The deeper question of why I am as I am takes us into the murkier waters of Freudian psychology, and I have no need to go there. I accept and celebrate my true being, and need no more.

So, where do I see myself fitting into this new social order? In so many respects I find myself very well-grounded in my society. I have a degree of self-belief and confidence – but not arrogance I hasten to add – that I have never enjoyed previously. This has brought out the best of characteristics in me, and Debbie is a more thoughtful, sociable, charitable and tolerant person than her male counter-part ever was. On the other hand I never allow my confidence to overtake my better judgements. When out as Debs most certainly I want always to look smart and presentable and never OTT, and I do not set out to shock or offend. I recognise however that my very being will unavoidably offend some people, but I cannot legislate for that and it is, as they say, collateral damage. In some respects, and forgive the seeming arrogance, I feel myself to be a woman on a mission, and my mission is to demonstrate that my chosen life-style is neither threatening nor dangerous, neither does it unravel the fabric of society; merely add a thread of another colour and lustre.

Whilst I realise that prejudice yet exists, I have to say that the response I get to my public being is heart-warmingly lovely; odd furtive condemnatory glances or sniggers I can deal with. Everyone from restaurant staff to security officers at the airport treat me with respect and curious, but polite, interest. I’ve had some quite charming conversations with various people that gives me real hope for our futures. I am only too well aware that I do not pass close inspection, but I do my best, and I’m proud of what I do and of my modest achievements. I’ve even had complete strangers stop me in the street and compliment on my dress. In some respects my life has become something a ‘road movie’; I go through it with a series of delightful and unpredictable encounters and experiences. My neighbours all know about me and could not be more accommodating, some insisting on going out with Debs for dinner, cinema, inviting me in for tea etc. My new life has, in happy conclusion, restored my faith in human-kind and there can be no better confirmation that I have made, either by design or by default, the right decision and to live as I do.


Debs XX

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SUKREW (Sexual Unity Krew)

Nice ‘n’ Naughty have expanded their range of men’s underwear with a fresh collection designed by Sukrew owner Kingsley.

The Sukrew brand aims to deliver the modern man with well-designed and well thought out quality apparel products. Their goal is to help you to look and feel sexual, sensual and confident, through creative designs, expert workmanship and quality materials.

From the ground breaking ‘U Trunk’ to re-envisaged ‘FV’ jock style brief the brand has expanded to include a range of pouched briefs and trunks that show you to full advantage, give you confidence, style and comfort.

Originally trialled in three of the Nice ‘n’ Naughty stores; the incredible success has seen it rolled out to all stores nationwide and the full range is now available here on the Nice ‘n’ Naughty website.

Sukrew PinksSouthport store manager Michelle Cooper said “We are really excited to be stocking the Sukrew range, Kingsley designs are based on everything he knows about the industry and what he thought was missing. The range of colours is brilliant, especially the new summer colours which we know are going to fly out.”



The Sukrew range of men’s underwear can be found in our 11 stores nationwide and online here priced at £19.99.


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Nice ‘n’ Naughty Support Saughall Cricket Club

Nice ‘n’ Naughty’s experience 9 years ago supporting a cricket club didn’t quite go to plan when we were told ‘It’s simply not Cricket’.

So we are delighted to be supporting the Saughall Cricket Club at such an awful time for them and the community that rely on the club house for functions and group meetings.


SaughallUp until recently, Saughall Cricket Club used a facility, also used by Taekwondo, Keep fit classes, Brownies, Guides, Cubs, Scouts as well as breakfast clubs for elderly members.An electrical fire broke out and devastated the building. Fortunately, the elderly members inside at the time were safely evacuated (including a 100 year old!).



Nice n Naughty want to help raise money to arrange a temporary solution which at the moment is likely to be portokabins to help all the groups that have used the clubhouse. Any spare money will go towards improving the Cricket Clubs coaching facilities for young people.


Multi award winning Nice ‘n’ Naughty have 11 stores across the UK and are happy to donate to the auction as kinky and Cricket finally come together. With the current 50 shades of Grey phenomenon Nice n Naughty have donated a gift basket of 50 shades goodies worth £250 and £150 gift vouchers for the cricket club to auction on their site.


The auction is open to bids from 14th March until 10am 29th March 2015 and there are many great items in the auction that will hopefully raise money so badly needed by the club. The auction can also be accessed from The Nice ‘n’ Naughty Facebook and twitter pages or



Martin Huxley, Fundraiser for Saughall Cricket Club said “When we heard about the fire it was heart-breaking as so many groups relied on the facility. Since then though, I have been astounded at the generosity of local businesses who have offered to donate prizes to our fundraising auction. I would especially like to thank Simon and Trish from Nice ‘n’ Naughty for their most generous donation. I know that money raised will make a huge difference to the people of Saughall and it is in no small part thanks to people like them.”


We urge everyone to join the auction and help raise as much money as possible for a very needy course. If people don’t want to join the auction but wish to purchase from and quote SAUGHALL in the discount code we will donate 10% of the sales to Saughall Cricket Club.







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Darts Just Got Kinky

Nice ‘n’ Naughty announce new sponsorship of PDC Professional Darts Player Peter ‘The Rock’ Hudson


Award winning adult retail chain Nice ‘n’ Naughty are proud to announce our sponsorship of PDC Professional Darts Player Peter ‘The Rock’ Hudson.

We are not sure if this is the first time an adult store has sponsored a professional darts player but it has certainly got people talking.


Peter is competing in the Coral UK Open from 6th to 8th March, which will be held at Butlins Minehead Resort in Somerset. The event will be televised live on ITV4.

The £300,000 tournament sees play across eight stages in Friday’s early rounds, as professional stars are joined by amateur qualifiers who have won through Rileys Qualifiers in this unique tournament.

Good luck Peter




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Rouge Garments and Nice ‘n’ Naughty join forces with Jackson Rocco to add gear and toy links to respected kink app guide

Acclaimed Brands Bed Together for Kink Fun and Safety
Award-winning leather brand Rouge have teamed up with renowned retailer Nice ‘n’ Naughty and revered pro-kink expert Jackson Rocco in a unique three-way partnership that caters for the ongoing upsurge in demand for fetish and BDSM products.
Using Rocco’s internationally-acclaimed android app of The Book of Kinky Sex Games, readers will for the first time be able to access directly specifically chosen Rouge and Nice ‘n’ Naughty BDSM gear and toys featured in the app’s sixty-nine session ‘recipes’ for fun and safe kink play.
Rouge ranges featured include its luxury padded ankle cuffs, blindfolds and adjustable wrist to neck restraints, all made using exquisite, quality leather from trusted tanneries. Nice ‘n’ Naughty items include bestseller essentials like vibrators, plugs, lube and massage oils. App users will be able to visualise and learn exactly what item of equipment each kinky practice requires while also offering the chance to shop and order instantly from their smart-phones.
The collaboration will not only be promoted by in-store 10,000 flyers and tags but be buttressed by live workshops on safer adult play, as well as regular blogs on Additionally, Nice ‘n’ Naughty shoppers will also be able to claim exclusive free apps (originally priced £6.99) of The Book of Kinky Sex Games through Google Play, benefiting from a definitive guide to kink heralded as ‘a ginormous achievement’ by fetish industry critics, and containing a ‘wealth of information worth the price of the first section alone.’
A spokesperson for leather manufacturer Rouge Garments UK highlighted the increasing desire for quality bondage gear in the mainstream and praised the bridge-building between experts from the adult industry and the kink scene uniting to provide a modern and educational approach for buyers.
Retailers Nice ‘n’ Naughty are no strangers to providing customer satisfaction. Founded 15 years ago, they were voted the UK’s Best Adult Retail Chain for six years and the only adult industry firm to receive the Investors in People accreditation. Director Trish Murray states that Nice ‘n’ Naughty was formed “with one clear aim. To offer the customer a comfortable environment to shop that will stimulate their imaginations, without boundaries or taboos. All our members of staff have the knowledge and training to ensure the customer has the best advice and service in the adult industry.”

On Nice ‘n’ Naughty teaming up with Rouge and Jackson Rocco, Trish Murray adds: “We have a vast array of products that fulfil desires from vanilla to kink, and to be involved with The Book of Kinky Sex Games app, offers all its readers the perfect space and products to learn, explore and grow.  With the pending release of Fifty Shades of Grey, we have seen a further increase in the demand of quality BDSM items, and we have therefore decided to help our customer further explore their desires with this partnership.

As the fetish world can sometimes appear daunting to newcomers it makes sense for the positive kink championed by the man nicknamed the ‘real-life Christian Grey’ Jackson Rocco to ally with such established names in the adult industry. “I couldn’t be happier’, says Rocco.

“For the people I represent it’s about care, education, affordability and quality. We have newbie’s looking to try things out and experts looking to invest in well-made and robust products. The Rouge stuff looks and feels amazing, while Nice ‘n’ Naughty couldn’t be more helpful. And as both firms are celebrated for their attention to detail and customer service, I have peace of mind that our campaign to give adult players the chance to realize their wildest dreams will continue to happen in the most supportive way possible. All round, this is a very cool project.”

For more info visit:
Google Play App – The Book of Kinky Sex Games 




Rouge Garments




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